Dianping - The platform targeting tourism
If you want to target Chinese business and leisure travelers, this is the platform for you.
Dianping is one of the leading platforms for lifestyle services with 420M annual transacting users.
It is the most popular go-to APP for people to check where to eat and shop, based on other users’ ratings and reviews. It’s used during all stages of the trip, from planning, experience to post-travel.
Dianping also enable companies to invest in CPC on the platform to ensure that their business is ranked at the top in different sections, such as “top-restaurant” or “top department store”. You can also promote tailored-made offerings to Chinese customers on Dianping. As with all digital marketing, everything can be tracked from initial media spending on ads to conversion at your point of sales.
NBH have helped many clients within the tourist industry. We can create and manage your official profile on Dianping. We create content and targeted copywriting so that your store, restaurant, hotel, museum, or attraction strongly improve its position towards Chinese travelers.
- 400+ million monthly users
- 6+ million registered merchants
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