Insights
Digital Marketing Trending in China in 2021
2020 brought us an unprecedented adversity domestically and globally. Businesses that used to exist has suddenly disappeared, and companies from different industries suddenly must rely on online channels much more than they were used to. Some lucky ones have made...
Double 12 Shopping Festival, a continued online shopping celebration
Each year, Double 12 Shopping Festival in China takes place on 12 December. Even though it is one month later than the biggest Chinese online shopping festival Double 11, the sales momentum a brand could achieve is still worth mentioning. Based on the data from the...
2020 Double 11 Shopping Festival once again breaks the record
In the early 1990s, a group of university students at Nanjing University came up with the concept to celebrate Singles’ Day on November 11 (11.11), as 1 looks like a bare stick which is a Chinese slang for a single man. Since then it has gradually become an unofficial...
Tencent starts to target private domains’ traffic
For the first time ever, Tencent mentioned private domain’s traffic in their financial releases. As written in the 2020 Second Quarter and Interim Results “Weixin (WeChat in Chinese) ecosystem is redefining China’s online advertising by enabling advertisers to sustain...
The guide to knowing essential Chinese digital platforms
Chinese digital landscape is vastly different from the West. What works in the West might not work in China or might not be popular at all in mainland China. From the WeChat integrated mini-programs for solving the complexity of downloading and registering APPs, to...
Flowers are out of Chinese Valentine’s Day
The COVID-19 pandemic has made impact on world economy, this includes both larger and smaller businesses. Under these circumstances, the recent Chinese Valentine’s Day Festival (25th of August 2020) became a very important event for so called “Romantic” industries,...
News
NBH has been appointed as the China digital marketing agency for Stockholm Business Region
NBH won the Stockholm Business Region Group’s procurement process for digital services in China. The procurement process was evaluated based on agencies qualifications, written proposal, and oral presentation. The entire process was managed by Colligio on behalf of...
New job openings available at NBH Shanghai office
Join NBH and become a member of one of the fastest growing Chinese marketing agencies focusing on Nordic brands!加入NBH, 成为快速成长的关注北欧品牌的营销公司一员! WHO IS NBH?NBH is a digital agency capturing the Chinese customers focusing on growing Nordic brands towards a Chinese...
Promote Iceland expands its partnership with NBH for Invest in Iceland
To assist Invest in Iceland’s endeavor on fostering cross-border business opportunities between Iceland and China, NBH was appointed by Promote Iceland as the lead agency for all digital communication related to Iceland as a destination towards Chinese travelers. The...
AI-SI Global and NBH join together to bring strong brands from Slovenia, Croatia, and Serbia to China
AI-SI Global is based in Slovenia and is an all-around service provider to connect businesses with the most suitable solutions for China market. Covering Chinese tourist, payment solutions, branding in China to general business consultancy. To provide the best service...
Promote Iceland partners with NBH to reach and enhance Chinese travelers’ experience
Visit Iceland is the official destination marketing office for Iceland and aims to attract travelers to Iceland. Chinese travelers have become increasingly important and in connection to, this Promote Iceland has teamed up with NBH to provide Chinese travelers with...
NBH : winner of Business Excellence awards 2020
Every year, Acquisition International gives out Business Excellence Awards to businesses that have shown excellence and passion across their sector. NBH and its team have won the award: “Best Chinese Business Digital Branding Specialist in Northern Europe”. NBH is one...
