DRIVE CAMPAIGNS
IN CHINA
We help you to grow your brand in China. We identify and implement the most suitable campaign approach for your brand to achieve the best possible return on investment.
MEDIA BUY / PAID MEDIA
We help you to conduct media buy activities. We cooperate with Tencent to run WeChat ad for your brand to enhance your brand awareness, gain more followers, and explore more business opportunities.
Baidu
We operate and do daily bidding of keywords on Baidu to give the best possible results on Chinas No.1 Search engine Baidu, where we control the CPC at a good level and at the same time increase the CTR.
Douyin/Tiktok
Reach millions of customers and potential followers using Douyin ads. Start your journey with Douyin and reach out to all possible target groups and ages.
Bilibili
If Bilibli is your platform, there is great potential here to reach your audience. We adapt your campaigns and make sure you stand out on this unique creative platform.
Little Red Book
We plan your Little Red Book promotions to increase your impressions and enhance your brand awareness.
Read more about reaching your audience with Little Red Book.
Including Sina Weibo in your social media buy can lead to loyal followers and directly reach a large group of potential customer. We plan your promotion with the goal of brand awareness, driving conversions and sales.
Dianping
We execute CPC ads on Dianping to increase your brand exposure and lead more offline visits.
Zhihu
Working with B2B, the platform Zhihu can be a great tool to reach new customers and at the same time get better impact on your SEO. We write articles, collabs with KOL, and activities with industry professionals, so that your company can be a bigger buzz and get a more professional appearance.
Read more about advertising on the community driven Q&A platform Zhihu.
INFLUENCER MARKETING
IN CHINA
Depending on your type of industry, we will select suitable KOL:s from our KOL pool to contribute to your brands growth in China. Our KOL collaborations covers industries like travel, fashion, beauty & skincare, education, home decor, etc.
We make sure that your KOL collaboration creates credibility, brand awareness, and direct conversions. We think long-term and quality and ensure that you build a relationship with your followers and customers.
Case: Carlheim
NBH helped Carlheim with a branding strategy for China to increase brand awareness and grow their follower base on social media.
- +10.000 Weibo Engagement
- +18.800.000 Weibo Impressions
- +26 KOLS’ Seeding
- +1.400.000 Expostures from celebrity and Little Red Book KOL´s
INTERACTION ACTIVITIES
Doing various interaction activities on social platforms is a good way to drive engagement and gain more followers. This is an easy and cost-efficient way to engage, drive attention and followers to know your brand.
This can be done in different formats such as quiz, lucky draw, contests or other interactive activities. These formats can be used as a single investment or together with influencer collaboration.
Case: Laiba
NBH helped Laiba to increase their brand awareness in China as well as grow their following on Chinese social media.
- +9% WeChat Followers
- +237% Little Red Book Followers
- 13 million impressions of brand in CNY campaign
INDUSTRY ACCOUNT COOPERATION
Our experience shows that cooperating with industry accounts on WeChat is a trustworthy, effective and cost-efficient way, especially for B2B companies, to outreach and position the brand. Our goal is to make your company a top of mind among your targeted audience of decision makers.
Industry Media (PR) EXPOSURE IN CHINA
We work closely with different magazines, celebrity agents and media channels in China to help your brand gain more publicity.
We make sure that your brand is seen in the right context and tailor your content for your China audience.
ZHIHU – THE QA PLATFORM YOU NEED TO KNOW IN CHINA
Zhihu, one of Chinas biggest QA communities is very relevant for your brand since it also have a positive impact on your SEO on Baidu. Doing activities with industry professionals will help you gain more professional appearance on Zhihu as well make it easier for your decision makers to get answers on potential questions they have about your brand in China.
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