Data tracking in China
To create new followers, costumers, views and likes – NBH keeps your content alive and competitive.
We are transparent about your data tracking so that we, together can be one step ahead and optimize your visibility.
REAL TIME PERFORMANCE
We help you understand your Chinese customers. Data is something we collect in real-time. We believe that data is only valuable if we use it.
We are data-driven and find it essential to give you full insight on what is happening on a shifting market, with your competitors and with your brand.
DATA-DRIVEN INSIGHT
We provide you with reports showing your followers demographics, social push -and overall social platform performance. All presented in English that give you as a brand owner an overview and understanding of how your brand is performing digitally in China.
DIGITAL EXECUTION
Based on the data, we help you adjust your digital approach, content plan, and conduct social campaigns. All to reach your targeted business objectives on China’s digital market. We help you to succeed and reach new goals!
KEY TRACKING METRICS
Chinese end-users behavior on social media and website
Profile data of your follower base on Chinese social media
Visitor traffic to your website
Media value created from media investment
Let NBH help you track your data on…
Social Media
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CN Website
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PR Results
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SEO/SEM
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CHINESE SOCIAL MEDIA IMPRESSION & ENGAGEMENT
We evaluate the popularity of your brand by calculating your followers. We show you the impression and engagement of each social push on Chinas social media platforms such as WeChat, Weibo, Little RED Book, Douyin and Bilibili.
KPI's
- Followers
- Impressions
- Engagement
- … and more
Get the full potential of your Chinese website
We give you full insight with data of how your Chinese website is performing in terms of total and unique visitors. By analysing your performance, we can provide you with improvements to better guide the visitors to, and through, your website.
NBH can make sure that your website is tailored and optimized for your specific costumer!
KPI's
- Visitors
- Leads
- Engagement
- Clicks
- … and more
Track your marketing in China
Book a meeting with one of our sales representatives. Together we discuss your specific needs and get to know more about how we can help you track data on your Chinese website.
Book a meeting
CHINESE SEARCH ENGINE
NBH helps your brand optimize SEO on Baidu, the NO.1 search engine in China. By using Baidu SEO, we can collect data on how you can improve your Baidu SEO. Together we make sure that you get the top rank on Baidu SERP (search engine result page).
Baidu SEM, like Google SEM, can generate more impressions, clicks and direct leads. We find out the CTR and CPC for the different keywords, and how many leads have been generated using ads.
NBH has good experience of working with various industries and above all, we have knowledge about China’s digital landscape. With data tracking, we make sure that you optimize the use of Baidu to best reach your China market.
KPI's
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Media value
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Clicks
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CTR (Click through rate)
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CPC (Cost per click)
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Leads
- … and more
Track your marketing in China
Book a meeting with one of our sales representatives. Together we discuss your specific needs and get to know more about how we can help you track data on search engines.
Book a meeting
CHINESE PR INSIGHTS
What’s great with PR articles in China is that once you get it published on relevant medias of your industry it will be permanent content. Meaning that opposite to media buy that only gives you exposure during the time you pay for it.
PR articles helps your SEO and get you better exposure in search results.
Even better is that it’s possible to track and follow up on the impressions that have been generated for each individual PR activity your brand is doing. This enable you to identify which media platforms is most relevant and accurate for your brand to be present and associated with. This can also be linked to future business opportunities and what your next customer gets to know about your brand.
KPI's
- Impressions
- Clicks
- Media value
- … and more
Track your marketing in China
Book a meeting with one of our sales representatives. Together we discuss your specific needs and get to know more about how we can help you track data on your PR campaigns.
Book a meeting
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